Recently I was a panelist at a local conference, and one question that came from the audience was: “How do you manage to overcome your weaknesses as a woman business owner?” Before the moderator could even repeat the question, I knew exactly what needed to be said. My advice for conquering weaknesses works every time for every person, if you commit to it.
If there’s one thing I could shout from the mountaintop, it would be this: Don’t cut your marketing budget! Marketing is your fuel for attracting new business and it powers your organization’s engine for growth. That goes for businesses and nonprofits alike. If you’re cash strapped, I’ve got 3 things you should do instead of cutting your marketing budget.
When it comes to fund development planning, the first rule you have to follow is this: Whatever you put on paper, you actually have to follow.Okay, I'm back peeps! Let's continue the conversation about plans. Let's talk about a fund development plan...also known as securing the...
In person you will hear me say: “Let’s be more intentional, let’s make sure this is strategic.” And you might wonder: ‘What does that mean?’ I’m glad you asked. In a nutshell, I don’t believe in operating without a plan.Yes, a plan! Whether that’s a business plan, a budget, a strategic plan, a content calendar, a board matrix chart, or a fund development plan, to name a few. The fact is, you need a plan to succeed. I know that I mentioned a lot of plans, so let’s just start with one.
The saying I hear the most from nonprofit founders is: “I’m a nonprofit, so I’m not here to make a profit.”
My response is: Really…? Well, are you here to make a social impact? Of course you are! The truth is, you will struggle to accomplish your social impact goal if you don’t operate in some capacity like a business.